It never ends to amaze me about the author recourse box and people complaining about they do not see the clicks that they want. There are several factors involved here why you do not have those higher clicks on your resource box.

First I will cover the fact as I have many times, you must remember those article directories that many submit to have ads all over the place, this distracts your possible visitor/customer that could be going to your website. Some seem to think that the percentage of distracted people is not that high but they are dead wrong.

An article placed on an adsense farm vs being posted on an ad free article directory — The percentages could range from a low 20% to a high 60% that do not click on your link because they see something else shiny and want to know what it is.

This is “normal” human behavior because as humans we do have low attention span, this is not something made up but it is a fact. Some have longer attention spans than others but fact is we all have a limit on that attention. When we see something new and shiny we run towards it and forget about what we was doing.

This is one major reason why your clicks will be less, think about where you are sharing your content. An ad free article directory / web 2.0 site will always out perform a site that is nothing more than an adsense farm.

But — there is another major reason why your clicks are low and this may even be more important than the ads vs no ads reason above. I have seen many articles fall under the below 2 categories because people just are not trained properly enough to know how to effectively create a resource box.

#1 Some will post an article on internet marketing techniques but yet when it comes to their resource box they will try to push some email marketing or list building junk.

#2 Some will post an article about website traffic generation and then in the resource section they will post something like “I have been an affiliate marketer for X years, visit my site”. Honestly nobody cares how long you been online or how long you have been a marketer.

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