A internet user ask:

I’m thinking of initially writing 10 good quality articles of a word count of about 700-750 words and submit them to 100 article directories allowing me to put 2 backlinks to my website. So if I calculate it mathematically, I get 2 * 100 * 10 = 2000 backlinks with these 10 articles.

The panda update was about more than just quality content, it was about quality websites also. Many of those article directories you are thinking of submitting to got hit hard because they are nothing more than content farms (Matt Cutts on article marketing).

Those article directories that are loaded down with ads, adsense, and massive links all suffered in the SERPS. Ezine articles lost over 1 million keywords in Google because the site does not offer the quality Google is looking for.

Article Marketing is very much alive but you need to rethink your article strategy and make sure your articles are high quality. Your articles must posses proper spelling and grammar, semantically related words, have a proper reading grade level according the Flesch-Kincaid readability test.

Once you have high quality articles then you need to submit to your own site / blog first and then syndicate your articles to websites that are built according to what Google wants. These sites must have proper seo and must have very little ads to 0 ads.

If you follow the above then you will see results but just slapping those content farms with articles hoping for backlinks, you are going to be hugely disappointed. Recently Google has implemented what is called the Google page layout algorithm which will start to devalue and even de-index sites that are built with too many ads and very little content.

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