Article marketing is far from dead, doing article marketing the proper way is very much alive and well. Many have it wrong yet they think they are right because they may see a commission or 2.

Article marketing does require – High quality content and properly built sites for syndication. While many article marketers will tell you that ezine articles is the best, I will fully disagree. The problem with article directories such as ezine articles is there are far too many ads and far too many links.

You will never see any link juice from places such as ezine articles. No matter how many marketers try to refute that, it is a proven fact. They have a PR 6 on the “HOME” page, your article is on an unranked page. See the proof on ezine articles losing rankings and traffic.

This is why it is important to syndicate to properly built sites that have proper seo, proper structure, and follows Google’s guidelines. The sites you post on do effect you rankings just as much as the quality of content you produce.

Your content must have proper spelling and grammar, it must have a proper grade level score for your niche, it must have proper semantics and keywords. Your content is given a quality score by search engines.

Wrong article marketing is just writing up some lame 500 word article and slapping it on 1,000 article directories with some lame mass submit software. This is what most actually do and then can not figure out why they make no sales and get no proper rankings.

Duplicate content issue has run around internet marketing for years and I suspect it will continue, no matter how much of a myth it is. You can post your same content on others sites without any fear. It is always best to post that content to your own site first though.

Using proper formatted articles and proper built syndication sites you will see how much alive article marketing really is.

For those that still think those lame article directories that are full of ads and links work, maybe you should look up Google’s Page Layout Algorithm.

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