One important aspect of marketing your business online is branding. This step will not only increase customer loyalty but it also can help increase your search engine positions.

In order to help the search engines understand more about you and your business, you must tell them who you are and what you represent. Below is a link to a forum post where you will discover exactly how to tell the search engines more about yourself.

While this is an important step in ranking your website, and increasing your search engine awareness, keep in mind that this is only 1 factor in rankings. Quality of your website and content matter a great deal also.

Read More : You, Inc.: The Art Of Selling Yourself

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In today’s world a domain name and a web presence are a must. Domain names are not only for business although many use them to create an online business. Your own domain can be used for business, hobbies, family, games, or even a personal journal.

Mainly due to instant gratification the web has become a part of everyday life. You can instantly update your friends about your new car or stay in touch with long distance family through rich visual media. You can even build a business online with no over-head and actually compete with million dollar businesses.

According to Whois.sc there was 80,000+ domain names registered on sept 24th (the time of this post). This means every day you wait to register your domain name, the less chance you will have at getting that perfect name you want. This also means more and more competition in business each and every day.

Let’s face it the web is the first place anyone looks when they are searching for something. No longer do they flip through the yellow pages and scan the classified ads in their local paper. With access through computers, hand held devices, mobile, and even video game consoles, the first place people go to find out information about you, a product, or a service is the internet.

Domain names make it easier for others to find you even if you do just have a hobby website with no commercial intent. Registering a domain name such as myfavoritepaintings.com vs myisp.com/users/myfavpainting/index.html makes it simple for others to locate your hobby website.

Learn how to register a domain name today!

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If you truly want to build a business online, Google wants to index your site!

However before you can get your website on Google, you have to do a few things for your marketing strategy. That’s right, you might have to do some work on your marketing plan to make sure Google and other search engines will put your site as high as possible on their search results page. Following are the Best practices to help Google find, crawl, and index your site. This information is taken directly from Google’s Webmaster Guidelines with an explanation of each step.

Let’s take a look at what Google says about indexing your website in their search results. “One of the most important steps in improving your site’s ranking in Google search results is to ensure that it contains plenty of rich information that includes relevant keywords, used appropriately, that indicate the subject matter of your content.”

One of the most important steps
Google starts out by saying one of the most important STEPS…
This is Google telling you already what THEY consider the most important thing you must do to get indexed and get more website traffic from them! Pay attention, as there are no hidden messages or secrets in what Google is saying, just plain and simple language. This is one of the MOST important steps….

Read the rest of How To Get My Website On Google

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Here we are again with another internet marketing myth spread around by some so called experts. Normally these myths (and there are many) are started because someone misunderstands a blog post by Google or a video that was released.

One thing you also need to keep in mind is that Google is a business just like any other business. They are not going to give you the keys to the kingdom and at times what they do release may be misunderstood.

Footer links bad for SEO purposes for instance. Many run around posting on forums and blogs on how bad footer links are or how their own site suffered due to footer links. Not only are these people misinformed but they spread myths because they “think” their site was smacked due to footer links.

The fact is these people have no idea why their sites was smacked. They just assume it was footer links because some so called experts claim footer links are bad for SEO. Footer links have nothing to do with any site being hurt by search engines or rankings.

If this was true then many sites would be smacked by search engines. For that matter you could even do some major damage to your competition. Just run around slapping footer links on all your own sites to hurt your competition. How stupid does that sound ?

What many misunderstand is the fact of far too many promotional links and ads on a site will hurt your rankings. If you have nothing but a link farm then obviously your rankings will suffer. Link farms provide no quality content at all for search users.

A copyright link or even navigational links in your footer is not going to hurt your SEO one single bit. The search engines understand and know the difference between promotional links and copyright links. There is no search engine that is going to penalize your site for adding a copyright to it.

Before you run around trusting every so called expert on things, why not test things out for yourself and obtain your own results. If you still believe what others say then all I have to say is good luck with your business because your competition thanks you for listening to so called experts.

I for one will keep my footer links and copyright links!

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I have been online for well over 20 years and still till this day I am amazed at the amount of b.s. that goes around the internet marketing world. What is even more amazing though is how many people actually believe bogus claims. I am not making this post to change your mind or to tell you that you are wrong when you think domain age is a ranking factor.

Actually you can believe what you wish, after all it is your business. If you make money or not with your business does not hurt me one single bit. It only hurts you when you do not take the time to test things for yourself or listen to someone that has already tested and proven something.

The reason why these so called SEO experts spread these myths such as domain age is a ranking factor is because they normally have something to sell you. This may be junky software or the next greatest wordpress SEO plugin or even an ebook.

On the other hand, I have nothing to sell you and I am not pushing anything on you. The fact is domain age has nothing to do with rankings of your website. If it did then all someone would need to do is buy up a large block of aged domain names and dominate any niche.

Seriously use your head and think for yourself when dealing with these so called experts. While the age of a domain name has nothing to do with rankings, the length of time a domain is “INDEXED” in Google does have some weight on rankings. The exact weight it has nobody knows but Google, just having a domain indexed for a long period of time is not going to get you the rankings though.

You must have many of the other factors along with the indexed time. Factors such as quality content, proper on-page SEO, proper off-page SEO, social validation, and etc.

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You could always hire a content writing service or even fall prey to those SEO content writing services that proclaim they will write articles and content for 5 dollars. You will never get the rankings you desire going this route though and you may find your visitors will not stick around as long as you would like.

Don’t get me wrong because there are some good website content writing services online but unless they understand what real content writing is about then you are wasting your hard earned money. A content writer should be well versed in content research and understand what that research entails.

Even this post here is limited on the information that is required for content writing. There are other factors involved in writing any content and some of these factors include the grade level of your articles, keyword density, the percentage of significant words used in your content.

There are no push button solutions when it comes to developing written content for your website. While there are some article writing tools online that you can use to help you, most of these software tools are designed only to reproduce and duplicate content with a few words changed.

These tools are commonly known as article spinners, which are the tools you need to stay away from. These article spinning tools are not designed to produce high quality content that will help you in getting better search engine rankings.

Writing web content does require research and work. Some of this research will be made easier by using some proper marketing tools that are designed to produce quality written content. Using a language analyzer for instance will help you obtain hypernyms, hyponyms, synonyms, and other related words.

Applying a content scanner to your written content and articles will help you improve your writing through the use of factors such as grading your articles, checking keyword density, showing you the reading level of your content, among other important factors.

Start creating website content writing that will generate results for your website. Marketers Domination has a suite of online article marketing tools
designed specifically for article and content writers. You will be able to create proper articles and syndicate those articles all from one website without downloading 5 different softwares and using ineffective marketing tools.

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When you are searching for your article marketing forum try to check that the information on the site is relevant and up to date. You will be able to see how proven the advice is by looking at comments and replies on the threads. Good solid advice will normally be followed by comments made by people that have used the system successfully.

You should also look at the atmosphere on the forum. Is there a good spirit there? On a good forum you will find members get on well and support each other. This is the type of place you want to become involved with. Forums with a good community are normally there to help you grow your business without simply wanting you to buy something from them.

An article marketing forum that is suitable for you and your business will possess all of the above qualities and then some. In an article marketing forum like that you are far more likely to learn some effective marketing strategies, as well as making some fantastic connections along the way. Remember as you become more successful you can also help others by passing on your expertise, and this is when you can really begin to feel successful.

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Web content writing goes beyond just deciding what topics to write about. Your website content, articles, and even blog post must be written with high quality to get the attention of your readers and the search engines. Even if you know your niche you will still need to do research before you start doing any type of content writing.

You may be thinking I am talking about writing content for SEO purposes and doing keyword research to help your content rank higher in the search engines. Don’t be fooled by those marketers that tell you this is all you need to do. Honestly this is only one piece of the puzzle when creating content of high quality.

As a website content writer you must focus not only on your keywords but you must also focus on Hypernyms, hyponyms, synonyms, meronyms, acronyms, coordinate terms (sisters), hierarchical meronyms and more. Doing proper content analysis is a part of writing high quality content, articles, and blog post.

Website content writing requires you to produce content that has semantically related words to the content you are writing about. Not only does this produce higher quality content for your readers but it will also get the attention of search engines which are looking for quality writing.

Read More > Website Content Writing

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One of the best and yet overlooked ways to grow your business is by contributing to an article marketing forum. You should only submit content to a forum with quality information and advice on article marketing as you want to be seen to be mingling in the right circles. The knock on effect of this is that you will also pick up some new marketing tactics along the way from an article marketing forum.

You must be aware that you will run into tons of different article marketing forums that are full of nothing but garbage information that people have thrown together from an old ebook in the hope they can get you to buy a product from them, or get you to sign up to their list. You will find many a self-proclaimed guru trying to sell you the next big thing!

You do need to be very careful about the information you pick up on these sub-standard forums as putting old and rehashed information into practice for your business could see you fail very badly. Marketing technology is ever evolving, and there are much more reliable forums rising to the top. If you know what to look for finding the best article marketing forum can be easier than you might think.

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You could hire a website content writing service to handle your writing for you but be aware that many writing services do not understand what high quality content is. Many services online will offer to write articles and content for a measly five dollars or even lower. You do not want to put your business in the hands of the writing services.

It would benefit your business a great deal by you doing all the research for your own writing. Article and content marketing tools do exist to make your job easier. You must be careful with what online tools you decide to use for writing your content though. Some software marketing tools such as article spinners could harm your business.

When writing web content you want to make sure the tools you use are going to actually help you produce high quality content. Tools that are designed for content analysis are the ones you want to use when writing content for your web pages, articles, or blog post. These tools will help you obtain hypernyms, hyponyms, synonyms, and other related words to your keywords.

Read More: SEO Content Writing

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